Honda is celebrating 40 years and nine generations of one of its most popular cars – the Honda Accord – which has sold well over 12.7 million units during its lifetime.
The Accord has been a consistent car that has brought in continuous improvement and innovation thereby earning a reputation as a segment-defining product, delivering class-leading reliability and durability with outstanding fuel efficiency and low emissions – along with refined and responsive driving dynamics and top-class safety performance.
Going back to its history, the Accord was the first Honda model and first vehicle from a Japanese automaker to be manufactured in America. The company has maintained production of the car in America for nearly 34 years, since the start of Honda’s U.S. automobile manufacturing at the company’s Marysville, Ohio auto plant on November 1, 1982. Through the years, it also has been produced in the company’s plants in East Liberty, Ohio; in Birmingham, Alabama; in Alliston, Ontario, Canada; and in El Salto, Jalisco, Mexico. In total, Honda has produced more than 10.7 million Accords in North America for both local and global markets.
Accord was also the first U.S.-made automobile from a Japanese automaker exported overseas, beginning with the shipment of Ohio-made Accords to Taiwan in 1987, followed by the landmark export of the U.S.-made Accord Coupe to Japan in March 1988.
From its humble roots as a hatchback with a smaller wheelbase than today’s subcompact Honda Fit, to today’s full lineup of engines and body styles – including the Accord Sedan and Coupe and just-launched 2017 Accord Hybrid – Accord has a legacy of leadership unique in the industry. Accord’s ongoing success includes three consecutive years (2013-2015) as the top-selling car in America to individual car buyers.
A core element of Accord’s enduring success is the ability to adapt to the changing needs of customers, including younger buyers, which today means meeting demand for advanced connectivity technology. The 2016 Accord, which received a major refresh in the fall of 2015, is one of the first high-volume models in the automotive industry to provide support for both Apple CarPlay™ and Android Auto™, seamlessly integrating the core features and functions of customers’ smartphones.
In the area of safety, Accord also was among the first Honda models, along with the CR-V, Pilot, and Civic, to apply the Honda Sensing™ suite of advanced safety and driver-assistive technologies, which can help prevent or mitigate the severity of a collision and which also serve as both a technological and perceptual bridge to the highly automated vehicles of the future.
The name Accord was derived from Honda’s unremitting effort to achieve “accord” between people, society and the automobile through advanced technology. The introduction of the first Accord in June 1976 was significant for both American Honda and the automobile industry as a whole. For Honda, then known mainly for its motorcycles and its economical Civic, Accord was the first step toward becoming a full-line automaker and a major presence in the U.S. automobile market. For the industry, the Accord defined a new kind of car – a practical automobile that combined economy and value with sporty style and spirited performance.