Intel Partners With SAIC Motor In Autonomous Car Technology During CES 2018 


During a keynote delivered during the Consumer Electronics Show 2018, Intel disclosed the progress it has made in the driverless car space. According to the chief executive officer of Intel, Brian Krzanich, some of its partners such as Volkswagen, Nissan and BMW who are using mapping design developed by its subsidiary Mobileye are now moving into the deployment phase.

Krzanich also added that the firm’s autonomous car efforts are being expanded into China following the inking of a partnership with SAIC Motor, a Chinese automaker. Intel is also partnering with NavInfo, a mapping firm also based in China. The partnership will allow Intel to penetrate a lucrative market where restrictions have been placed on foreign firms.

Two million cars

Currently Intel now has approximately two million cars from Volkswagen, Nissan and BMW using Road Experience Management tech developed by Mobileye in the crowdsourcing of data needed to build as well as rapidly update high-definition maps that are scalable and low-cost in the course of this year.

In North America Intel is also partnering with Ferrari where the sports car firm will use the artificial intelligence technologies developed by the chipmaker to apply data obtained from the racing tracks with a view to enhancing the experiences of fans and drivers. According to Krzanich data will have a transformative effect across sectors and the world generally.

“Data is going to introduce social and economic changes that we see perhaps once or twice in a century … Data is going to redefine how we experience life – in our work, in our homes…” said Krzanich.

Winter Olympics

At the same CES event Krzanich disclosed that with Intel being the technology partner during this year’s winter Olympics being held in Pyeongchang, the chip maker would offer the biggest ever virtual reality experience in some 30 events. This will be done using Intel’s True VR solution both for on-demand events as well as live ones. To achieve this multiple 360-degree cameras will be placed along the interior and perimeter of skin runs and playing fields allowing fans to view the field and select the camera position from which to view the events taking place from.

Besides the winter Olympics Intel is also extending this technology to the National Football League by having cameras installed in the helmets of players in order to offer viewers the perspective of the players. Intel will also extend the volumetric technology to the creation of content and this will allow the audience to be active participants.

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